RICH CHICKS
為了吸引越來越重視天然手工產品的市場,我們牢記了Rich Chicks的品牌傳承和健康價值,重新打造了Rich Chicks的品牌形象-巧妙地對調色板進行了現代化改造,添加了質樸的外觀,并率先推出了可用于Instagram的美味佳肴照相會議。
Rich Chicks brand refresh
CHALLENGE
Rich Chicks sought to modernize their brand identity to potentially pivot their direct-to-food service all-natural chicken company for retail opportunities.
SOLUTION
Looking to appeal to a market that increasingly values natural, artisanal products, we rebuilt Rich Chicks’ identity with their brand heritage and health-oriented values in mind—subtly modernizing the color palette, adding rustic touches, and spearheading a delectable, Instagram-ready photo session.
標簽:品牌傳承 品牌形象 Rich Chicks 美味佳肴 Rich Chicks brand refresh CHALLENGE SOLUTION 品牌產品包裝設計公司
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